About Us
yoyomama is for every Lower Mainland mother who’s ever called the community centre two days too late to register her offspring for the must-have class of the season, found herself wondering just how “natural” a product really is, or wished she’d known just how child-friendly a coffee shop was (or wasn’t) before she ordered her latte.
A free weekday email newsletter and website, we make the lives of mums with kids from newborn to age five less yoyo-like by keeping you connected to yourself and your community with short hits of helpful, hip info delivered directly to your inbox. We share all the details on local products, places and events that we’ve tried and tested. We follow a strict editorial policy whereby we receive no payments for any of our editorial. However, as it takes a pretty penny to keep things running around here, we do offer advertising options including Contests and Dedicated Emails. If you’ve got a product aimed at the under-five set – or their parents – and are interested in how yoyomama can help you get the word out, email advertising [at] yoyomama [dot] ca. Check out what our advertisers are saying about us here. And here’s what other media are saying about us.
Have something you think we should know about for our editorial? We’d love to know about it! Find out how to get it into our hot little hands via our Contact Us page.
The creation of mother-of-two, author and web strategist, Annemarie Tempelman-Kluit, yoyomama came about when Annemarie couldn’t find the info and products she wanted locally. Annemarie’s articles have been published in local and national magazines, and she’s the author of Healthy Mum, Happy Baby: How To Feed Yourself When You’re Breastfeeding Your Baby, which was published by Random House in 2007.
photo credit: Jenn Di Spirito Photography
What readers and people we’ve covered are saying:
“I just wanted to let you know how much I appreciate my daily yoyo. I’m not sure how much you hear it but I wanted to make sure you knew! Many of my mum friends are on yoyo too and we all LOVE the daily snipits of info that come our way. Keep it up!!!!!”
Lisa“Wow! I got home from Mexico late last night and what a warm welcome this morning!! I have been flooded with calls and emails all day today (I had 15 newsletter sign-ups by 9am). I can’t thank you enough. The article looks great and again, I really appreciate the opportunity.”
Jennifer, Jump Gymnastics“I just came from the UBC Apple Festival and it was fantastic! I would have never
known about it without yoyomama, the “what to do what to do” section is something I look forward to every Thursday, thanks again for creating such a great resource for us moms.”
Brandee“A number of people called or emailed as soon as your piece on Mink ran in yoyomama. Thank you very much for your kind words and for being a fan of our
product. Now that I’m a first-time expectant father I’ve gotten my wife and her friends reading your website. Keep up the great work!”
Marc, Mink Chocolates Inc.“Wow, I am so flattered and delighted and, well, you’ve made my day. Thank you! I wondered what the heck was going on with the Vancouver orders this week. Great database. I loved the write-up, and really enjoyed discovering your site.”
Nicole, Honeybunch
Looking for more info about how we choose our content and how we protect your info? Check out our Editorial Policy and Privacy Policy.


